World-first and the best massage chair ever collaborated with Italian super car brand Lamborghini.

BODYFRIEND’s endless development of new lines and collaboration with the industry leaders abled the brand to become a No.1 seller of massage chairs in the world. BODYFRIEND’s partnership with Lamborghini brought the revolutionary LBF-750 to the world. With its sleek design and most cutting-edge massage modes to date, the LBF-750 has positioned itself to be in a category of its own.

The greatness of the two Avengers heroes is reborn in Bodyfriend’s Hugchair 2.0. This product is designed in inspiration from Iron Man's armor and Captain America's shield, symbols of Marvel’s superpower.
Bodyfriend’s value in “Healthy Lifestyle” is expressed through collaboration with Disney Marvel. Bodyfriend supports clients to create a lifestyle that goes beyond their limits like heroes of Marvel series.

Bodyfriend’s Hugchair 2.0 in collaboration with Marvel embodies the energy of the two heroes with design and technology. The Iron Man version vividly captures the luxurious color of Iron Man's suit and its iconic mask as a design point. The captain America version expresses a refined and sensuous feeling by designing his iconic shield into the head part. These two versions will give an indistinguishable charm to win your heart just as the two characters’ tense showdown in “Civil War”.
Two versions not only provide healing energy to your daily life but also change your stress to fresh energy through incomparable massage experiences. You will feel as if you have become two heroes as Bodyfriend’s Hugchair 2.0 awakens your hidden superpower.

If you are a huge fan of two heroes, you have no choice but to be dazzled by Bodyfriend’s Hugchair 2.0 in collaboration with Marvel. Your respect for the two heroes can be freely expressed with Hugchair 2.0.
Bodyfriend will enrich the imagination of being a companion of two heroes and provide exhilarating joy of spending your daily life with two heroes.

The design of this conceptual chaise longue with massage function, created in partnership with Korean company Bodyfriend, combines sleek, elegant forms, high-tech materials, and an advanced massage system incorporating small pneumatic airbags integrated into the seat, covered in Alcantara.